steve gill

Content strategist and creator. Editorial - blogs, books, bylines, whitepapers, marketing. Former reporter and Editor-in-Chief: U.S. Ad Review.

Web. Social. Custom projects. Infographics. Video. Fast, accurate, engaging content for all audiences. Contact: steve@ghost-comm.com.

20+ years in communications, messaging, media, presentation and crisis training.



Yahoo.com •

Northern Tool + Equipment Acquires Jacks Small Engines

Addition of the Maryland-based E-commerce Parts Powerhouse Bolsters Northern Tool’s Parts and Service Business Focus

Northern Tool + Equipment, one of the nation’s leading retailers of high-quality tools and equipment announced this week the acquisition of Jacks Small Engines, a second generation, family-owned company that is the No. 1 source for online replacement parts for all major brands of engines, tools, and power equipment.
Health EZ/Business Wire •

First-Ever Executive Leadership Change Spells Next Era of Innovation for Twin Cities Health Plan Leader HealthEZ

MINNEAPOLIS--(BUSINESS WIRE)--The first health plan company in the United States to create an industry-defining preferred provider organization (PPO) is about to break new ground again in a move that signals a new era of investment, innovation and growth. Founded in 1982, Minneapolis-based HealthEZ announced this week the appointment of technology entrepreneur, healthcare strategist, and proven business builder Jeff Bakke to the role of chief executive officer.
Hospitality Technology Magazine •

FitnessOnDemand Launches New LIVE Streaming Feature for Hotels

As families and business guests return to hotel travel, FitnessOnDemand, a provider of on-demand fitness content from the world’s most innovative fitness brands and celebrities, introduces Live Streaming, the next evolution of FOD’s hospitality fitness platform. Live Streaming combines on-demand digital fitness classes and workouts in hotel fitness clubs with the ability to offer live streamed instructor classes to guests.
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Business Wire •

FitnessOnDemand Launches New Live Streaming Feature for all Fitness Clubs and their Members

MINNEAPOLIS--(BUSINESS WIRE)--FitnessOnDemand, the leader in on-demand content from the world’s most innovative fitness brands and celebrity trainers, this month introduces a new platform evolution for all club operators and their customers. The launch offers club operators the ability to broadcast live streaming, instructor-led fitness classes and integrate them seamlessly with their on-demand content libraries as well as in-studio, live classes in order to give members a total brand experience
Honeybear Brands •

Honeybear Chilean Honeycrisp Bonanza Expected

More than ten years after investing in Southern Hemisphere Honeycrisp, Honeybear Brands is reaping dividends with a record harvest of Chilean Honeycrisp that will allow the company to expand its program with existing retailers and open new markets in 2016 and beyond. The Minnesota-based grower and developer of premium and new varieties will ship more than a quarter of a million cases of Honeycrisp apples with the first arrivals landing on both east and west coasts in late April.
Bradstreet Craftshouse Brand •

Great Sandwich Face Off – Local Chefs Go Loaf to Loaf for Food Charity

Everyone’s heard of an open-faced sandwich, but the Great Sandwich Face Off? That’s what a head-to-head, loaf-to-loaf gourmet sandwich contest between some of Minneapolis’ most popular chefs is being nicknamed. Running from Monday February 15 through Saturday February 20, the event benefits Second Harvest Heartland, one of the nation’s largest, most efficient and innovative food banks serving 59 counties in Minnesota and western Wisconsin.
Bradstreet Craftshouse Brand •

Bradstreet Craftshouse Helps Thanksgiving and Black Friday Workers Punch Out Happy

Restaurant and retail store employees scheduled to work on Black Friday, or worse still, Thanksgiving – have an extra reason to punch out happier this holiday. Bradstreet Craftshouse on Hennepin Avenue in Uptown, will be offering free seasonal holiday punch to any holiday worker who shows up after their shift ends and before the craft cocktail bar and restaurant closes at 2.00am.

Twin Cities to Host Leading Thinkers on HR Trends in Evolving American Workplace

The Twin Cities will play host this April to leading thinkers in the strategic workforce and talent management arena, convening to discuss widespread and sweeping change in the modern American workplace. The event, the Minnesota HR Tech Expo, conceived and organized by LEHRN.org (the Leading Edge Human Resources Network) features nationally renowned human capital expert Marcus Buckingham addressing HR professionals on the radical shift in the way employers need to engage their people.
Honeybear Brands •

Local Apple Grower Launches Program to Protect Minnesota Orchards, Farmers and Fruit

Thanks to the climate and resident insects that call Minnesota home, it is not possible to grow commercially viable organic apples in local orchards. But one Minnesota apple grower and varietal developer, Honeybear Brands, has come up with the next best thing. Called TruEarth, the program promises consumers’ healthy apples and the peace of mind that their purchase is helping to protect local orchards and farmers’ livelihoods.
LANCET BRAND •

Fifth Annual Healthcare Business Intelligence Summit Reconvenes to Advance Data Usage Best Practices

Minneapolis is set to become a national epicenter of healthcare data thought leadership and policy discussion this September when the city plays host to the fifth annual Healthcare Business Intelligence Summit. Founded by locally based healthcare thought leader Lancet, the summit brings together healthcare executives to debate national data issues, developments and best practices in the use and management of data across the healthcare industry. Attendance is free for qualified healthcare professionals. See website for details.